Bloggers - Alert Subscribers

Bloggers and their communities thrive on interaction. Zimbie will alert users instantaneously when content of interest to them has been updated. This inherently improves interconnectivity, continuously driving traffic back to the site. Blogging activity and the peer to peer nature of IM are well suited in that both are based on networks of communities. Download Now!

Webmasters - Drive Up Traffic

Simply add your favourite feeds to Zimbie’s RSS buddy and be alerted instantly when items of specific interest to you. Can be latest news, sport or business feeds, changes in market data from stock, equity or currency markets, updated positions on odds in the betting market, updates on car or property sites, dating and many more. Zimbie offers many benefits to the user but it will continuously drive traffic back to the site, increasing commerce potential and advertising revenue for the site owner.

Social Networking

The web has been used as a tool to meet new people, but in recent years the interaction between web-users has grown dramatically, spawning a new generation of networking sites. Sites like Bebo, Friendster and Myspace have fuelled the social networking trend and attract millions of users. Their success is fuelled by the market need for social interaction and their ease of connectivity between a wide range of users. Zimbie can be used to make this connectivity even more powerful. Currently, users only realise when they log on if there have been any updates, comments left or changes in areas that interest them. Users could be instantly alerted no matter where they were, unlike SMS or e-mail, and be able to read the new content without having to visit the site. Other sites which are based on specific interests such as music and video or professional business are also applicable. Dating sites would be another area where Zimbie can be applied.

Online Marketing

Mechanisms already exist for target marketing campaigns. However, the ability to use the presence facility of IM coupled with instantaneous alerts as they happen has positive applications in online marketing. The ability to communicate with specific groups as events unfold has opportunities in a number of areas such as

• Perishable Items – market special offers of product with a specific lifespan to clients who have already signed up with that interest. Typical examples include travel, entertainment and hotels.
• Event management
• Online auctions

Build your own IM Services

Zimbie allows basic users to create simple services in minutes using a proprietary XML format. It also allows professional users create more advanced services using built in plug-ins such as the HTTP or Javascript plug-ins or through custom java plug-ins built using the IMIS API. Zimbie is also more flexible than its competitors as it allows services to be created and deployed from the users own machine, in a peer to peer manner. We can also send and receive hypermedia, which augments the end user’s experience.